Catch Validate my ICP — $29
Catch

The place to validate your ICP

The Place to validate your ICP

12 months of guessing → 1 month of evidence.

The evidence check that starts a 30-day validation sprint — not 12 months of trial and error. You bring the ICP; Catch brings the receipts.

Validate my ICP — $29 See a sample report

How it works

  1. 01

    You define your ICP

    Write your ideal-customer hypothesis as a handful of testable claims — pains, jobs, motivations, objections. You assert them; Catch never invents them for you.

  2. 02

    We gather web evidence

    Catch searches public sources — forum threads, reviews, community posts — and pulls the passages that speak to each claim.

  3. 03

    A verdict per claim, every quote cited

    Each claim comes back Supported, Contradicted, or Insufficient, with the verbatim quotes and source links behind the call.

Catch shows its work

Three honest outcomes — including “we found nothing verifiable”. Colour is never the only signal; each verdict is named in words.

Supported Contradicted Insufficient
Supported

Solo freelance designers lose billable hours to manual timers.

“I always forget to hit start, so at the end of the week I guess low and just eat the difference.”
Supports· strong r/freelance — How do you all actually remember to track time?

Read a full example report →

If we can’t verify a claim against its source, we don’t ship it.

A hallucinated citation fails the check and never reaches your report — the claim is marked Insufficient instead. Agencies charge $3K–$30K for this kind of evidence work. Catch does the evidence pass for $29.

Pricing

ICP validation report

$29

one report · one ICP variant

You define your ICP as testable claims. We gather web evidence and return a verdict per claim, every quote cited to its source.

Channel Report

+$19

add-on

Where the public evidence for your claims surfaced — a starting list of venues, rated for fit, activity, and how much promotion they tolerate. A lead list to verify, not a channel plan.

Multi-variant upgrade

Price TBD

up to 3 variants in one report

Test up to three ICP hypotheses side by side in a single report. Each variant gets its own full-depth evidence budget.

Three-pack

$59

Coming soon

three separate reports

Three validation credits for the price of two — run them whenever you like.

14-day money-back guarantee. If the report doesn't earn its keep, email us and we'll refund it.

Validate my ICP — $29

Straight answers

What this can't tell you
It cannot tell you a claim is true — only how much public evidence exists for it, and where. An Insufficient verdict means we found nothing verifiable, and we say so rather than inventing support.
Where does the evidence come from?
Public web sources — forum threads, reviews, community posts, and comparable pages. Every citation is a verbatim quote that links back to the page it came from.
Is this a replacement for talking to customers?
No. It is the evidence check that starts a validation sprint — a fast, cited read on where the market already stands, so your customer conversations start from signal instead of a blank page.
How fast is it?
Most reports are ready within minutes of checkout. We email you the link the moment it is done.